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The Impact of Generative AI on Customer Data Platforms

In this blog, we explore the transformative impact of generative AI on Customer Data Platforms (CDPs), examining its role in personalizing customer experiences, enhancing predictive analytics, and driving dynamic customer journeys.

AI
time
5
 min read

How to operate OCR engines - II

This blog explores advanced Optical Character Recognition (OCR) applications using the Tesseract engine & reviews Tesseract's Page Segmentation Modes (PSMs) and provides guidance for their usage.

AI
time
8
 min read

How to optimize large deep learning models using quantization

Quantization is the process of mapping continuous infinite values to a smaller set of discrete finite values. In this blog, we demonstrate optimization of large deep learning model using quantization.

AI
time
6
 min read

Explainable AI with Shap

Explainable AI is a key concept in Machine Learning/AI to explain why your model is making the predictions. It helps us understand how good a model is. In this blog, we cover how you can use a game theory-based method called Shapley Values to explain what's happening inside the ML model.

AI
time
6
 min read

Marketing 2025: Impact of AI on Marketing & MarTech

AI integration on Marketing Strategies has been a trending topic for five straight years now, and it's meant to stay. The "ifs" and "buts" have already been replaced by "hows" in the realm of the AI-driven digital marketing industry. check the ways (as far we can predict) AI will be impacting the Marketing & MarTech industry in the near future

AI
time
 min read

Artificial Intelligence In Digital Marketing

technology has revolutionized how marketers interact with their customers. Now, you’ve got access to advanced software and customer data for more relevant, targeted, and engaging marketing

AI
time
8
 min read

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